The BUGATTI 400 Drive: A Unique Customer Experience at Kennedy Space Center

A once-in-a-lifetime thrill that was made possible for 18 BUGATTI owners from all over the world as their BUGATTI takes them through the magical 400 km/h barrier.

There’s a palpable sense of history and achievement on the 3 mile stretch during Straight Line Aerodynamic Testing with JBPG at Space Florida’s Launch and Landing Facility, located in Kennedy Space Center, Florida, once used as the landing facility for the Space Shuttle. Now, each of the BUGATTI customers is keen to write his own page in this decades-long story.

The experience of driving 400 is inspired by the vision of Ferdinand K. Piëch for the original BUGATTI Veyron 16.4, who challenged engineers to build a car that could drive 400 km/h in the morning and accompany its owner to the opera in the evening. Since then, the ability to seamlessly blend incomparable speeds with unparalleled luxury has been a core part of the BUGATTI brand identity.

During four days in April 2023, which will remain in their memories forever, all attending customers reached top speeds of up to 412 km/h (256 MPH). And although, there was some nervous tension at the start, everyone confirmed that their BUGATTI boasted incredible levels of stability, comfort and safety even at the highest speeds. A certificate, personalised race suit, and a helmet customised with the driver’s name, date and speed will forever remind them of this spectacular day.

#BUGATTI #400Drive #CHIRONSuperSport

#BUGATTI #Drive #Unique #Customer #Experience #Kennedy #Space #Center


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