10 YEARS TOGETHER TO CHANGE THE FUTURE
Bvlgari unveils the new silver and onyx Save the Children pendant to celebrate the
10th anniversary of the partnership and the ambitious goal of $100 M of overall
In 2009, to commemorate its 125th anniversary, Bvlgari celebrated its past by committing to a better
future for the world’s most vulnerable children, starting a joint path with Save the Children, driven
by an audacious dream. Over the last ten years, the powerful vision of the Roman Jeweller and the
100-year-long experience of the NGO, allowed to reach tangible results, helping over 1,5 million
children to make their dreams come true through the power of education.
Now, in 2019, the 10 years of the ambitious partnership are coming together with the
100 years of Save the Children’s foundation for a truly unique joint anniversary.
A century of progress for children, that once more inspired the Roman Jeweller in the launch of a
new pendant – enriching the custom-made Save the Children jewellery collection – and in the
achievement of a new, challenging goal: to round its overall donations to Save the Children to
$100M within a year.
The new pendant in sterling silver and onyx is inspired by the iconic BVLGARI collection,
reimagining one of the Maison’s most distinctive designs. The unmistakable hard stone disk is
encircled by the bold double logo and topped by a precious red ruby from Mozambique, whilst its
back unveils the charity’s emblem with its promising and hopeful message. To be launched in May
2019, the new pendant will be retailed at $770 (€ 750) of which €75 are directly donated to Save
The new piece will be the fourth addition to the custom made jewellery collection, which now counts
three silver and black ceramic creations inspired by B.zero1’s design: a ring, a bracelet and a pendant
respectively retailed at $560 (€530), $580 (€560) and $620 (€600), of which €75 go to the
To date, the successful sales of Bvlgari’s Save the Children jewellery collection have helped to raise
almost $90M (€80M) globally, primarily invested to guarantee quality education as an
indispensable premise for development. Other key areas of intervention are youth empowerment,
providing adolescents with the practical skills they need to find a job and earn a living, emergency
response and the fight against poverty through targeted programs in the communities.
Ten years ago, Bvlgari and Save the Children put their strengths together with the dream to achieve
a tangible impact on the lives of the most vulnerable children around the world, directly reaching
over 2,1 million beneficiaries, of which 1,5 million children. Today, drawing inspiration from our
joint past, we keep looking together to the future, in the steadfast belief that education can save
lives: in 10 years of shared vision and a century of progress for children, together we could reach
for the “ambitious” target of $100M of raised funds and millions of dreams that became – and will
keep becoming – true – Bvlgari CEO, Jean-Christophe Babin.