IWC Schaffhausen presents two of its most popular Portugieser models in fashionable blue: for the  rst time, the Swiss watchmaking company is launching the Portugieser Automatic and the Portugieser Chronograph with a stainless-steel case and blue dial.

IWC produced its  rst watches with blue dials 50 years ago, setting a design trend that has now spread through- out the entire watch industry. For its latest blue highlights, the Swiss watchmaking company is now unveiling two versions of particularly popular Portugieser models:

The Portugieser Automatic (Ref. IW500710) is driven by the IWC-manufactured 52010 calibre. The Pellaton auto- matic winding system is adorned with ceramic compo- nents and generates a 7-day power reserve in two barrels. A display at “3 o’clock” indicates the energy remaining at any given time. The small seconds subdial is positioned at “9 o’clock”. The stainless-steel case and the rhodium- plated hands provide a winning contrast to the deep blue of the dial.

The Portugieser Chronograph (Ref. IW371491) is one of the most famous IWC watches ever and is now available with a blue dial for the  rst time. With a look based on the timeless design of the Portugieser watches from the 1930s, this timepiece with a diameter of just 40.9 milli- metres will  atter any wrist. The stainless-steel case and the rhodium-plated hands also harmonize perfectly with the blue dial on this watch.

The new models will be available in IWC boutiques and from authorised IWC retailers from September.


With a clear focus on technology and development, the Swiss watch manufacturer IWC Schaffhausen has been producing timepieces of lasting value since 1868. The company has gained an international reputation based on a passion for innovative solutions and technical ingenuity. One of the world’s leading brands in the luxury watch segment, IWC crafts masterpieces of Haute Horlogerie at their  nest, combining supreme precision with exclusive design. As an ecologically and socially responsible com- pany, IWC is committed to sustainable production, sup- ports institutions around the globe in their work with chil- dren and young people, and maintains partnerships with organizations dedicated to environmental protection.