I AM THE PREMIÈRE WATCH


In 1987, CHANEL presented its first watch creation, the Première watch, designed for women by its Artistic Director Jacques Helleu. Choosing the octagonal shape of the stopper of the N°5 perfume bottle for its case and dressing it in black lacquer and borrowing the interlaced leather and chain strap of the iconic quilted bag for its bracelet, the Première surprised the watchmaking world that until then had been governed by masculine codes.

In 2022, CHANEL brings the Première watch back to light in a version subtly revisited by Arnaud Chastaingt, Director of the Watchmaking Creation Studio.

Discover the new PREMIÈRE ORIGINAL EDITION watch.

Learn more on https://www.chanel.com/-Je_Suis_Premiere_YT_2022

#CHANELPremiere #CHANELWatches

➺ For more videos, subscribe to our channel:
https://www.youtube.com/channel/UCclHSnngVTZK7LEOQAzcg1w

Go to our website: https://www.chanel.com/

► Find us also on:
http://instagram.com/chanelofficial
http://instagram.com/chanel.beauty
http://www.twitter.com/chanel
http://www.facebook.com/chanel
#PREMIÈRE #WATCH

Latest

Make every minute count with BOSS Watches ft. Suki Waterhouse

Discover the collection at http://www.boss.com Discover the collection at https://on.boss.com/_Be-Your-Own-BOSS_ Follow BOSS on Instagram: http://www.instagram.com/boss TikTok: https://www.tiktok.com/@boss Facebook: http://www.facebook.com/hugoboss Pinterest: http://www.pinterest.com/hugoboss #minute #count #BOSS #Watches #Suki #Waterhouse

Behind Alexandre Benjamin Navet's colorful drawings

Enter the sketchbook and meet French artist Alexandre Benjamin Navet, in collaboration with the Maison since 2020. To accompany the arrival of spring, he...

Charlize Theron captured every gaze in Dior silk satin elegance at the 96th Oscars. #shorts

#Charlize #Theron #captured #gaze #Dior #silk #satin #elegance #96th #Oscars #shorts

Feels like home. #VittoriaCeretti #GucciEyewear

#Feels #home #VittoriaCeretti #GucciEyewear

#LVSS24 #NicolasGhesquiere #LouisVuitton

#LVSS24 #NicolasGhesquiere #LouisVuitton