The Hublot boutique in Casablanca has been redesigned in line with the brand’s new architectural concept inspired by the Art of Fusion, combining luxury with modernity, innovation with tradition, and now invites its customers to a more welcoming space.
To mark this occasion, Ricardo Guadalupe, CEO of Hublot, and David Tedeschi, Regional Director for Latin America & the Caribbean and the Middle East & Africa, joined Kamal Sefrioui, Chairman and CEO of Mystère, partners of the brand in Morocco, in welcoming customers, watch collectors and members of the press at the boutique. An exclusive timepiece, the Classic Fusion 42 mm “Morocco” Special Edition, has been created on this occasion in honour of Morocco.
“We are delighted to have a Hublot boutique in Casablanca. This new space perfectly reflects our brand codes. We are confident that our customers in Morocco will be enchanted by this limited edition timepiece.”
– Ricardo Guadalupe
CEO of HUBLOT
“Morocco has a rich history and culture; we wanted to pay tribute to the country with this special edition. We look forward to seeing the watch on the wrists of Hublot fans who have greatly supported the brand in the country.”
– David Tedeschi
Regional Director for Latin America & the Caribbean and the Middle East & Africa
The boutique, located on Aïn HarroudaAvenue, was inaugurated during an official ceremony on June18; guests had the opportunity to discover the boutique’s exceptional new interior, created through a fusion of materials including glass, marble, metal, wood and leather. Large Pop Art paintings inspiredby iconic models from the watch Manufacture give anod to the world of art.
The Classic Fusion 42mm Special Edition “Morocco” is inspired by the Moroccan national flag. This watch, with its titanium case and 18K King Goldbezel, has a sport-luxe look while remaining classic. The timepiece is dotted with subtle references in the colours of the Moroccan flag; the dial has a red and green seconds hand, and the case back crystal features a tracing of the flag’s iconic green pentagram on a red background.
This limited edition of 25 pieces has been created to mark this occasion and will be available to customers of Hublot and Mystère in Morocco.