F.P. Journe celebrated the opening of its first ever GCC boutique in Dubai today (30 October) at the prestigious Dubai Mall. Guests were welcomed through the doors by esteemed founder, François-Paul Journe. Accompanying him for the official ribbon cutting was Mohammed Abdulmagied Seddiqi, Chief Commercial Officer of Ahmed Seddiqi & Sons, the exclusive partner of the F.P.Journe Boutique in the region.

This is the brand’s 10th boutique, following openings in Geneva, Paris, New York, Los Angeles, Miami, Tokyo, Hong Kong, Beirut and Kiev. Designed according to the global concept, the beautiful boutique showcases an elegant yet relaxed atmosphere. It includes a salon and library where collectors are invited to explore and discuss their shared passion for horology, while admiring the brand’s complete collection of precision chronometers. Black and white photos adorn the walls featuring the master and his watchmakers at the workbench. Guests will also discover the Limited Series and special editions, exclusively reserved for the F.P.Journe Boutiques.

Through constant research for efficiency and precision, the renowned Franco-Swiss watchmaker François-Paul Journe has been creating ground breaking mechanical timepieces since 1977. His unique watchmaking vision has already captured the praise of both the public and professionals alike for his innovative 18K rose Gold movements, all bearing the brand’s motto: “Invenit et Fecit”. This certifies that each handmade precision chronometer is produced one-by-one with meticulousness, entirely invented and made in-house in the central Geneva Manufacture, Switzerland.

F.P. Journe Boutique

Established 20 years ago, the relationship between Ahmed Seddiqi & Sons and F.P.Journe is based on a longstanding commitment and passion for fine watchmaking. As family businesses with family members involved in day-to-day operations, both brands work towards preserving the history of horology through deep appreciation and business practices. With François-Paul Journe holding over 40 years of experience in watchmaking and Ahmed Seddiqi & Sons being the definitive curators of time since 1950, the partners share the same company values and vision for horology in the region and beyond.

Mohammed Abdulmagied Seddiqi, Chief Commercial Officer of Ahmed Seddiqi & Sons, said: “We are proud to mark a milestone in our relationship with F.P.Journe with the opening of the first boutique in Dubai and a first for the GCC region. The relationship between Ahmed Seddiqi & Sons and F.P.Journe reflects our shared values and deep appreciation for horology.

As a distinguished manufacture focusing on historical haute horology methods and extensive craftsmanship, we are certain that the boutique will be received well by our customers.”

Representing the perfect combination between Art and Haute Horology, the F.P.Journe high horology timekeepers are unique in terms of aesthetics and technical accomplishments. François-Paul Journe’s innate sense of innovation has garnered him countless worldwide watch awards.

Visit the exceptional boutique to rediscover the exclusive world of limited production, creative freedom and the F.P.Journe passion and savoir-faire.