Its name resonates with all the strength, the joy and the magnetic charisma of a highly distinctive, quintessentially de GRISOGONO collection. The legendary outlines of this now iconic model have earned it a place among the greatest feminine timepieces. ALLEGRA appeals and entrances, embracing the skin and symbolising the unconditional attachment of true love. It is in turn surprising, daring, unexpected and timeless. It is free-spirited and bold. It reinvents itself without ever losing sight of its veritable nature, jealously safeguarding that which makes it so truly unique. Fawaz Gruosi naturally entrusted his first ever jewellery collection with the name of his daughter. Twenty-five years after the creation of de GRISOGONO, the ALLEGRA jewellery design continues to evolve under the aesthete’s eye of its creator. An icon of its era, an icon in step with the times.

Forming an infinite circle, a woven gold ribbon graced with delicately interlacing circles elegantly create a seamlessly flowing visual effect providing tantalising glimmers of light through tiny gaps. A subtle play on volume, contrast and perspectives reveals 29 polished or diamond-set rings entwined around the dial at 3 and 9 o’clock. The daring offset mother-of- pearl or diamond-pavé dial is the shimmering face of a 41.7mm jewellery timepiece combining the radiance of gold with the magnetic appeal exuded by 4.30 carats of alternately snow-set and bezel-set gems. Embodying the ultimate tie binding the watch to the wrist is de GRISOGONO’s signature galuchat strap.

Introduced thus attired in glowing pink gold, the Allegra 25 timepiece appears in a total of five precious and distinctive interpretations. Casually appealing, radiantly sparkling, stunningly glamorous or sporting a rock attitude, its perpetual motion mesmerises the gaze and lights up its surroundings. Supremely self-confident in black and white, it exudes the intensity, the strength and the nobility of the contrast between black rhodium-plated white gold and diamonds. Its enigmatic and fascinating dual nature revels in the mysterious and timeless charm of black diamonds, the iconic stones cherished by the founder of de GRISOGONO.

The Allegra 25 collection, epitomising the watchmaking and jewellery expertise cultivated by de GRISOGONO, is a contemporary yet timeless line revealing its first character traits in the form of a watch. Its alter ego – a jewellery collection – will be unveiled from March 22nd to 27th at Baselworld 2018.