Corum

In a major move designed not only to celebrate its 65th birthday, but also to revisit its roots and position itself for a strong future, Corum unveils an exciting full-brand revamp and launches its “Risk is the Reward” campaign.

Relatively young in the centuries-old watchmaking world, Corum was born 65 years ago in 1955 in La Chaux-de-Fonds. Since its inception, Corum has regularly been on the cutting-edge of design and aesthetics – introducing powerful collections that were always ahead of their time. Last year, the brand made a strategic decision to relaunch using its rich history of innovation to propel it forward. After revisiting its incredibly creative past, the brand revitalizes the very essence of its avant-garde DNA in a visionary and modern manner.

Corum’s new “Risk is the Reward” campaign underscores everything the brand has accomplished in its 65 years.  Identifying risk more as an opportunity for success than as a peril or fear, Corum has always been a risk taker when it comes to unveiling incredibly daring product collections that became icons, including the first sports theme model, Admirals, Haute Couture with the Feather Watch, truly “Time Is Money” with the Coin, and of course the Golden Bridge with a watch in its purest form. The new campaign reinforces Corum’s unparalleled willingness to take chances and do things that others have not done before. After all, it is precisely this philosophy and way of thinking that has propelled the brand forward decade after decade.

The all-encompassing “Risk is the Reward” campaign concept is about approaching life with a daring and adventurous spirit. As such, Corum has aligned itself with ambassadors who are also risk takers in their fields. They are people who embody the philosophies of Corum: of thinking outside the proverbial box and against all odds in order to move forward, of being more original and intrepid than anyone else, and of remaining true to themselves no matter what. Among those ambassadors are Miralem Pjanic, footballer for Juventus Turin who fled his homeland with his family to safety during the Bosnian War and then pursued his dreams, and Chinese actor Hu Bing, an aspiring yachtsman who had to retire in his early 20’s due to injury. He then entered the world of acting, pushing himself assiduously to embody characters that leave a vivid and lasting impression.

The campaign is the first step of an amazing new adventure for the brand. Not content, though, with shout-outs to the anniversaries, Corum is creating a new Avant Garde style with the Lab 02, and is re-developing its collections to showcase the philosophy of the brand. Those fantastic new watches will be launched progressively over the next 12 months.

The adventurous and provocative nature of Corum is captured in the new campaign, which will have digital, social media and print outreach. The print ad for the Admiral line, for instance, showcases a bird’s eye view of the crashing ocean waters as a yacht maneuvers in a race, while the Golden Bridge ad depicts a spectacular view of another architectural icon, the Golden Gate Bridge in San Francisco, which was declared one of the wonders of the modern world – much like the status of the Golden Bridge watch in the modern horological world.  For the magnificent, high-tech Damascus steel LAB 01 collection, a stunning black-and-white zebra-motif from nature provides the brilliant visual. Even the evocative Miss Golden Bridge with snow-set diamonds appears with a moody blue snowflake backdrop.

A true non-conformist, Corum demonstrates its pioneering spirit in a host of other ways, as well. It is the only company that does not have a CEO at the helm, but instead has a three-person management team (a quorum) reporting to the owner.  This process enables it to move more swiftly and inventively when it comes to decision making, such as with the “Risk is the Reward” campaign and its highly creative soft launch. For this, Corum took another risk no other brand has taken. It reached out to noted journalists, collectors and designers, and interviewed them on video for social media about their feelings for the brand and its watches. A novel method — with real people talking real feelings — it makes the brand highly approachable and genuine.

After all, the “Risk is the Reward” concept is designed to let today’s customers see that Corum, a brand that may be under the radar compared to older, more established brands, is worth taking the risk on. Customers are buying into the brand’s rich history of being distinctive, and the majority of today’s young buyers are looking to differentiate themselves, make their own statements, and be leaders in time – just like Corum.

IWD

This is the era of gender equality. We need to accelerate public-private partnerships which can have a transformational impact for girls and women.

The Responsible Jewellery Council has established a range of approaches to promote and advance women empowerment with its members.

Please remember to tune-in to our first webinar titled ‘Gender Equality in Action’ hosted in partnership with United Nations Global Compact. The webinar will feature inspiring case studies from Bulgari, LVMH, De Beers Group, Makal Jewellery ltd, Dimexon, Day’s Jewelers and The Fair Trade Jewelry Co.

The jewellery industry has a particularly strong case for supporting women’s empowerment as women drive demand for more than 90% of the world’s jewellery. The growing conscious consumer movement is demanding for more transparency of information and responsible sourcing is growing and gaining market share.

In this special edition for International Women’s Day, we welcome a leading interview with the Executive Director of ISEAL Alliance, Karin Kreider. You will also find reports and tools to support you in your journey towards integrating SDG 5 into your strategy and operations.

Let’s drive change, champion gender equality and empower women.

Thank you for your continued support.

We are #GenerationEquality – together we can make a real difference.

Jean-Christophe Babin - Group CEO of Bulgari

We Love Swiss Watches

As you’ve probably noticed by now, WATCHESPEDIA is genuinely all about watches. We are passionate about Swiss luxury timepieces.

LVMH Watch Week in Dubai

Our next adventure brings us to one of the jewels of the middle east, the Bulgari Hotel & Resorts in Dubai. Our team was invited to the very first event of its kind, the “LVMH Watch Week” here in Dubai. We were able to get a closer look at what brands like HublotTag HeuerZenith and Bulgari are up to. But more importantly, we are thrilled to have had the opportunity of conducting an exclusive interview with Jean-Christophe Babin – Group CEO of Bulgari.

Interview With Jean-Christophe Babin – Group CEO of Bulgari

 Mr. Babin took the time out of his busy schedule to grant us an exclusive interview with him here in Dubai during the glamorous “LVMH Watch Week.”

In this interview, Mr Babin walks us through this year’s stunning new novelties from Bulgari in 2020. From the brand new “Ocoto Finissimo” to the iconic “Diva Dream Watch” and also the magnificent ladies timepiece the new “Serpenti Seduttori Tourbillion.”

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Interviewed by Pascal Grenacher

Produced by Alberic Virchaux

Copyright ©2020 WATCHESPEDIA. All Rights Reserved.

Fabrizio Buonamassa Stigliani - Watches Design Center Senior Director At Bulgari Horlogerie

We Love Swiss Watches

As you’ve probably noticed by now, WATCHESPEDIA is genuinely all about watches. We are passionate about Swiss luxury timepieces.

LVMH Watch Week in Dubai

Our next adventure brings us to one of the jewels of the middle east, the Bulgari Hotel & Resorts in Dubai. Our team was invited to the very first event of its kind, the “LVMH Watch Week” here in Dubai. We were able to get a closer look at what brands like HublotTag HeuerZenith and Bulgari are up to. But more importantly, we are thrilled to have had the opportunity of conducting an exclusive interview with Fabrizio Buonamassa Stigliani – Watches Design Center Senior Director At Bulgari Horlogerie

Interview With Fabrizio Buonamassa Stigliani – Watches Design Center Senior Director At Bulgari Horlogerie

 Mr. Buonamassa Stigliani took the time out of his busy schedule to grant us an exclusive interview with him here in Dubai during the glamorous “LVMH Watch Week.”

In this interview, Mr Buonamassa Stigliani talks to us about the incredible research and development and design that went into creating this year’s magnificent new ladies art piece, the brand new “Serpenti Seduttori Tourbillon”.

Press Play

We invite you to click play below to watch this exclusive interview.

Interviewed by Pascal Grenacher

Produced by Alberic Virchaux

Copyright ©2020 WATCHESPEDIA. All Rights Reserved.

Ricardo Guadalupe - CEO of Hublot

We Love Swiss Watches

As you’ve probably noticed by now, WATCHESPEDIA is genuinely all about watches. We are passionate about Swiss luxury timepieces.

LVMH Watch Week in Dubai

Our next adventure brings us to one of the jewels of the middle east, the Bulgari Hotel & Resorts in Dubai. Our team was invited to the very first event of its kind, the “LVMH Watch Week” here in Dubai. We were able to get a closer look at what brands like HublotTag HeuerZenith and Bulgari are up to. But more importantly, we are thrilled to have had the opportunity of conducting an exclusive interview with Ricardo Guadalupe – CEO of Hublot

Interview with Ricardo Guadalupe – CEO of Hublot

 Mr. Guadalupe took the time out of his busy schedule to grant us an exclusive interview with him here in Dubai during the glamorous “LVMH Watch Week.”

In this interview, Mr Guadalupe gives us some insight’s into the Hublot’s brand new 2020 novelties such as the stunning “Big Bang Integral” with its original bracelet in black ceramic, King Gold and titanium.

Press Play

We invite you to click play below to watch this exclusive interview.

Interviewed by Pascal Grenacher

Produced by Alberic Virchaux

Copyright ©2020 WATCHESPEDIA. All Rights Reserved.

Julien Tornare - CEO Zenith Watches This video is private Edit Review tools Send file Share

We Love Swiss Watches

As you’ve probably noticed by now, WATCHESPEDIA is genuinely all about watches. We are passionate about Swiss luxury timepieces.

LVMH Watch Week in Dubai

Our next adventure brings us to one of the jewels of the middle east, the Bulgari Hotel & Resorts in Dubai. Our team was invited to the very first event of its kind, the “LVMH Watch Week” here in Dubai. We were able to get a closer look at what brands like HublotTag HeuerZenith and Bulgari are up to. But more importantly, we are thrilled to have had the opportunity of conducting an exclusive interview with Julien Tornare – CEO Zenith Watches

Interview with Julien Tornare – CEO Zenith Watches

 Mr. Tornare took the time out of his busy schedule to grant us an exclusive interview with him here in Dubai during the glamorous “LVMH Watch Week.”

In this interview, Mr Tornare gives us some insight’s into the Zenith Watches brand new 2020 novelties such as the new “DEFY Classic Midnight” ladies timepiece, “Defy 21 Land Rover Edition” and the stunning “Defy 21 Carl Cox”.

Press Play

We invite you to click play below to watch this exclusive interview.

Interviewed by Pascal Grenacher

Produced by Alberic Virchaux

Copyright ©2020 WATCHESPEDIA. All Rights Reserved.

Stephen Bianchi

We Love Swiss Watches

As you’ve probably noticed by now, WATCHESPEDIA is genuinely all about watches. We are passionate about Swiss luxury timepieces.

LVMH Watch Week in Dubai

Our next adventure brings us to one of the jewels of the middle east, the Bulgari Hotel & Resorts in Dubai. Our team was invited to the very first event of its kind, the “LVMH Watch Week” here in Dubai. We were able to get a closer look at what brands like HublotTag HeuerZenith and Bulgari are up to. But more importantly, we are thrilled to have had the opportunity of conducting an exclusive interview with Stéphane Bianchi, the CEO of the LVMH Watch Division and TAG Heuer.

Interview with Stéphane Bianchi – CEO of the LVMH Watch Division and TAG Heuer.

 Mr. Bianchi took the time out of his busy schedule to grant us an exclusive interview with him here in Dubai during the glamorous “LVMH Watch Week.”

In this interview, Mr. Bianchi gave us an insight into how the “LVMH Watch Week” came to see the light of day, what we can expect to see in 2020, and  introduced us to the much anticipated Connected watch from TAG Heuer as well as their critical partnership with Porsche Formula E Racing Team.

Press Play

We invite you to click play below to watch this exclusive interview.

Interviewed by Pascal Grenacher

Produced by Alberic Virchaux

Copyright ©2020 WATCHESPEDIA. All Rights Reserved.

Frederique Constant boutique, Festival City Mall of Doha

Frederique Constant boutique opening in Qatar

Following an overwhelming success in the Middle East, Frederique Constant, the Swiss watch manufacturer is pleased to announce the opening of its first worldwide mono-brand boutique in Doha, Qatar.

Opening of the Frederique Constant boutique, Festival City Mall of Doha

In the honouring presence of Mr. Edgar Doerig, ambassador of Switzerland, Mr. Mohamed Al Jaber, CEO of Al Jaber Watches and Niels Eggerding, Managing Director of Frederique Constant, about 100 guests have discovered the 80 sqm new brand’s space and the specific limited editions of Manufacture models created for the occasion in a festive atmosphere.

Opening of the Frederique Constant boutique, Festival City Mall of Doha

The Frederique Constant boutique, located in the Festival City Mall of Doha – 1st floor, gate #3, centre court #3 – brings an oasis of luxury and showcases the latest collections from the innovative Geneva watch brand in a completely new boutique concept. With a full range of design styles – from ultra-classic to contemporary – the boutique services the needs of the customers’ expectations. The Frederique Constant brand universe and timepieces are displayed in exclusive showcases, highlighting the brand’s values and expertise within a luxury atmosphere.

Frederique Constant boutique, Festival City Mall of Doha

“We are thrilled to open our first mono-brand boutique in Qatar which is also the brand’s first boutique worldwide displaying our new concept” said Niels Eggerding, Frederique Constant’s managing director. “With an extended and specific collection, a VIP area for a unique experience, qualified and personalised advice on the brand and its timepieces, the Frederique Constant boutique is a great destination for our customers in Qatar.”

Limited editions for the boutique

Not less than three exclusive Manufacture models have been created for the occasion. If you visit the boutique, you will be able to admire a Classic Worldtimer Manufacture and a Classic Tourbillon Perpetual Calendar Manufacture offering a unique dial design with the maroon colour of Qatar’s flag. The third limited edition is a Classic Moonphase Manufacture offering a FC-712 in-house calibre, featuring hours, minutes, date counter and moon phase display with a specific salmon colour dial and black printed Arabian numeral indexes.

All three models are produced in a very limited series and exclusively available in the Frederique Constant boutique in Doha.

Aston Martin Red Bull Racing

The special edition Formula 1 chronograph is inspired by the same rich blue and striking red and yellow colours found on the newly revealed 2020 Aston Martin Red Bull Racing RB16 car. For the second time in the history of its partnership with Aston Martin Red Bull Racing, TAG Heuer has unveiled a special edition timepiece that commemorates its on-going alliance with the championship-winning racing team. When it comes to triumphant partnerships in motor racing, TAG Heuer and Aston Martin Red Bull Racing set the pace. Working side by side since 2016, the avant-garde Swiss luxury watchmaker and the four-time consecutive F1 drivers’ and constructors’ champion share a passion for action and a fearless ambition to outpace all challenges.

Aston Martin Red Bull Racing Formula 1

Conceived in close collaboration with the F1 team, the 43mm special edition chronograph is youthful, sporty and easy to read in all conditions. Proclaiming the strength of this partnership is the watch’s renewed sleek design, which takes inspiration from the new Aston Martin Red Bull Racing Formula 1 car that was presented on February 19th, 2020 in Barcelona, Spain. The blue of the car is found on the watch’s dial and aluminium fixed bezel. The chronograph seconds hand is coated in eye-catching Red Bull yellow and touches of Red Bull red are prominently placed on the tachymeter scale. An azurage pattern on the chronograph counters and a date window at 4 o’clock on the dial enhance the daring and sporty aesthetic of this model.

The steel screw-down case is engraved with the Aston Martin Red Bull Racing team logo over a chequered pattern. The quartz-powered chronograph is presented on a robust stainless steel bracelet which includes a drivers’ extension to fit the watch over a racing suit.

TAG Heuer Formula 1 Aston Martin Red Bull Racing Special Edition

A road-tested endurance machine, water resistant to 200 meters and highly shock resistant, the TAG Heuer Formula 1 Aston Martin Red Bull Racing Special Edition has endured more than 60 quality control tests.

Created in 1987, the TAG Heuer Formula 1 collection is a stylish extension of the brand’s ties with the thrilling, fast-paced world of Formula 1 racing. Like the sport itself, the timepieces in this renowned collection are daring with bold designs that demand attention and advanced technical features that were inspired by the extreme performance of the Formula 1 teams. The adrenaline and excitement of the sport have driven TAG Heuer when it comes to the functionality of these statement-making models. Tough enough for the pros and worn by champion drivers, the TAG Heuer Formula 1 timepieces were made for life in the fast lane.

Cartier Art Deco Emerald, Diamond, Ruby and Enamel Shoulder Brooch

Maharajas & Mughal Magnificence consists of almost 400 jewels, gems and objects spanning more than 500 years. It includes ornaments, ceremonial objects and decorative art used by kings and elites during the age of the maharajas. The historical sweep of the collection includes an important period at the turn of the 20th century, which saw an extraordinary creative fusion between India and the West.

These years witnessed a growing interest in and curiosity about Indian culture right across Europe, and a succession of maharajas bringing India’s finest gems and pearls to the continent’s most renowned jewellery houses to be redesigned.

Jacques Cartier with Indian gemstone dealers

Jacques Cartier made his first visit to India in 1911, at a time when the coronation of George V and Queen Mary was being celebrated at the Delhi Durbar. Cartier used his trip to cultivate contacts with maharajas across the subcontinent, from Kapurthala to Mysore.

The maharajas were fascinated by the Parisian styles Cartier showed them, and many would entrust their jewels to the Parisian house. Between 1925 and 1928, for example, the Maharaja of Patiala commissioned Cartier to re-set his Crown Jewels — one of the largest single commissions in the firm’s history.

The close bond between Cartier and India was most apparent during the Art Deco period, and resulted in two types of jewels: the Indian gems redesigned in the Cartier Western style for the maharajas, and the ‘India-inspired’ jewels presented to Cartier’s Western clientele.

The Patiala ruby choker, created by Cartier in 1931, is one such example of the delightful jewels created by the French house during a period when the maharajas flocked to Paris to reset gems from their treasuries.

Bhupinder Singh, Maharaja of Patiala

Bhupinder Singh, Maharaja of Patiala (1891-1938), ruled the princely state of Patiala from 1900 to 1938. Best known for his extravagant lifestyle, the Maharaja had an insatiable appetite for travel and luxury. Legend has it that when journeying in Europe he had a motorcade of more than 20 Rolls-Royces to transport him, his wives and countless aides, servants and staff.

Singh was born into a family accustomed to excess, but was only nine years of age when his father, Rajendra Singh, died in 1900. He inherited some of the most incredible jewels of the time, including the De Beers yellow diamond of approximately 234.50 carats, which he later had mounted by Cartier, and a grand, Western-style diamond-set tiara.

A key patron of English and French luxury firms during the early 20th century, the Maharaja of Patiala was a frequent visitor to Asprey, Boucheron, Cartier, Garrard and other great houses, sending huge quantities of jewels and stones for these firms to work with.

In the mid-1920s, the Maharaja supplied Cartier with a great many gemstones from his treasury to be reset and redesigned. Preferring platinum over gold, he commissioned bespoke jewels for himself as well as his many wives and concubines.

Patiala Choker

One of the most impressive jewels to issue from the collaboration between Cartier and the Maharaja of Patiala was an incredible ruby, natural pearl and diamond multi-layer necklace. The Patiala choker (shown above) is a surviving portion of this superb masterpiece.

As with many jewels from the 1920s and 1930s, the necklace was eventually reset and restyled to adapt to evolving trends. In 2012, the necklace was restored and restrung to its original design by Cartier Tradition.

Considered by the firm to be one of the most important necklaces ever made, the Patiala choker represents one of the most important relationships of the early 20th century in the world of jewellery.

Art Deco Emerald, Sapphire and Diamond Belt Buckle Brooch

The magnificent emerald, sapphire and diamond belt buckle shown above was created by Cartier for its booth at the International Exhibition of Modern Decorative and Industrial Arts held in Paris in 1925. Its design, gemstones and colours exemplify Cartier’s ability to blend Indian themes with Western Art Deco style.

Designed to complement the chic low-waisted dresses that were in vogue at the time, the belt was created specifically for Sybil Sassoon, Marchioness of Cholmondeley.

The daughter of Sir Edward Sassoon and Baroness Aline de Rothschild chose to wear the belt buckle alongside her most important jewels for both the coronation of King George VI in 1937 and the coronation of Queen Elizabeth II in 1953. On both occasions, the Marchioness also wore the sapphire and diamond tiara and necklace that were originally part of the French Crown jewels.

During the 1920s and 1930s, Europe’s fascination with the Far East and the Orient was at its height. The ‘Indian style’ was popularised through the turrah, which was the inspiration for shoulder tassel brooches, and the sarpech, or turban ornament, with paisley motif. Echoes of Indian miniature borders and Persian friezes could be found in some diamond bracelets, while enamelled plaques — imported from Jaipur to cover cigarette cases — and carved gemstones became all the rage.

Fibula brooches, which originated in the Roman period, were in vogue in India, where they were used to secure turbans. They were also a staple of Art Deco creations in Europe, as exemplified by the Art Deco diamond Clicquet brooch by Cartier from circa 1925, which features a heart-shaped modified brilliant-cut diamond of 7.56 carats, and marquise and old-cut diamonds.

The Art Deco lapel watch by Cartier from circa 1925 features circular cabochon carved emeralds and carved and polished emerald beads. The dial, which is signed Cartier, France, is detachable in three places and may be worn as a shorter pendant or as a clip brooch.

Created with geometric-shaped coral plaques, rose-cut diamonds, and variously-shaped natural pearls and platinum, the Art Deco Jabot or Clicquet brooch was made by Cartier in 1922.

The ‘Indian-style brooch’ from 1924 boasts an oval cabochon emerald, pear-shaped carved, buff-top and circular cabochon emeralds, pear-shaped table-cut and circular-cut diamonds, and circular cabochon rubies. The detachable seed pearl, onyx bead, enamel, diamond, emerald and ruby tassel was added later, having been recreated from original records by Cartier workshops.

Cartier Natural Pearl and Diamond Bracelet

Maharani Sita Devi of Baroda (1917-1989) had a passion for natural pearls, emeralds, rubies and diamonds. After her wedding to the Maharaja Pratapsingh Gaekwar of Baroda, she received jewels from the Baroda treasury to add to her collection. These gemstones and jewels dated back to the Mughal era.

The Maharani led a lavish lifestyle, even after her husband was deposed by the Indian Government in 1951. She and her beloved son, Sayajirao Gaekwad, nicknamed ‘Princie’, continued to attend high-society events together for many years.

During the 1950s she spent much time in Paris staying at the Ritz Hôtel, and was regularly seen trailed by aides carrying bags of gems to be remounted to fit the latest Western trends by the city’s most famous jewellery houses.

Cartier Natural Pearl and Diamond Necklace

The natural pearl and diamond necklace shown above reputedly belonged to Rajmata Gayatri Devi, wife of Maharaja Sawai Man Singh II of Jaipur. Considered to be among the most glamorous women in the world, she was a frequent traveller between India and Europe.

Usually seen in a colourful chiffon sari and a string of pearls, the Rajmata was politically active, and a passionate advocate for women’s rights. In the wake of India’s independence from Britain she was elected to the Lower House of India’s Parliament in 1962.

Cartier Belle Époque Diamond Devant de Corsage Brooch

This devant-de-corsage brooch is an extraordinary example of the magnificence of the Belle Époque. It was made to order by Cartier in 1912 for Solomon Barnato Joel, who made his fortune in the South African diamond mines. Joel supplied Cartier with his four best diamonds for this piece, which is a wonderful example of the subtle and delicate serti muguet (lily-of-the-valley setting) used by Cartier at the time, and mastered by its famous workshop, Atelier Henri Picq.

These objects are offered from the Al Thani Collection. Sale proceeds will support ongoing initiatives of the Al Thani Collection Foundation which extend from exhibitions, publications and lectures to sponsorships of projects at museums around the world. In 2020, further works of art from this encyclopaedic collection will be shown at a new museum space in Paris.

Dolce&Gabbana

 The Italian brand confirms its path in the worlds of Watchmaking and High Watchmaking as well as Jewellery and High Jewellery

Baselworld will welcome the Dolce&Gabbana Group as an exhibitor in the prestigious Hall 1.0. By participating in the show, the Italian designers Domenico Dolce and Stefano Gabbana continue to communicate their passion for craftsmanship in the watch and jewellery industry.

Michel Loris-Melikoff, Managing Director of Baselworld said: “We are delighted to welcome Dolce&Gabbana to Baselworld and to start working together. We are embarking on a creative process that will allow Dolce&Gabbana to express not only its uniqueness to the 80,000 expected visitors, but also to benefit from the program we are putting in place to keep the international community alive throughout the year, digitally and physically. Because this is precisely our vision of a platform of experiences: enabling brands to be unique in their presentation to their various audiences while benefiting from the networks and powerful audience of Baselworld.”

“We tiptoed into the watch and jewellery industry knowing it wouldn’t be easy,” says Domenico Dolce. “The work of researching was long and hard, but it was worth it. It is a very fascinating world in which we have brought our values: the love for craftsmanship, the art of handmade, the attention to detail and the scrupulous choice of materials.”

Baselworld

Stefano Gabbana: “This world represents an exciting challenge. Every goal we’ve achieved has taught us that there’s always more to learn, that nothing is impossible when it’s passion that drives everything. Today, we are happy to take part in this important international event.”

It is the first time that the Italian Group and its international management will be present at the fair with the new jewellery and watch proposals, resulting from years of research and technical development, and with the unique creations from the Alta Gioielleria and Alta Orologeria Collections. Dolce&Gabbana has already participated in Baselworld in the past, but through a licensed partner for the watch and jewellery collections created for a young audience.

Synonymous with Italian savoire faire and Sicilian tradition, creativity, audacity, allure, hand-made ornaments, fine engravings and chisels, original inlays, extravagant settings, a singular vision of time through limited series and unique pieces, an atypical reinterpretation of the codes of elegance while cultivating traditional know-how, Dolce&Gabbana presents High Jewellery and High Watchmaking creations whose inspiration is drawn from innovation combined with the many references of the Mediterranean heritage of its origins and the engineering accuracy of Swiss mechanisms, as with its own proprietary movement entirely assembled by hand by the master watchmakers of Geneva.

Alfonso Dolce, CEO of Dolce&Gabbana said: “Baselworld will be an accelerator for our business. Michel Loris-Melikoff and his team were able to listen to our needs by proposing an innovative concept that corresponds to our ambitious development strategy. We are very pleased to join the world’s largest trade show and the largest, broad and unique global community platform, and we will be exploiting every opportunity to take advantage of it.”

Patrick Mouratoglou

On the opening day of the Australia Open Grand Slam tournament, Zenith is proud to introduce iconic tennis coach and entrepreneur Patrick Mouratoglou as its latest Friend of the Brand.

Considered one of the most influential personalities in the world of tennis, Patrick Mouratoglou has been compelled by the world of tennis ever since he picked up a ball at the age of 6. It was his dream to become a top player, spending much of his childhood training to one day make it to the championships, but destiny had another path in store for Patrick. His parents didn’t believe that he could have a future in tennis, directed him to a more traditional education and career path. But Patrick never lost hope. So he went on to complete his education and attended business school, where he was able to sharpen his managerial acumen and build his confidence. With his innate sense for all things entrepreneurial, Patrick decided to fulfill his dream by creating the Mouratoglou Tennis Academy at 26 years old, which is now recognized as one of the most prominent tennis academies in the world.

Patrick Mouratoglou

Through his academy, Patrick has worked with a number of professional tennis players at different points in their respective careers, helping them unlock their potential and achieve great feats. After coaching and mentoring a number of players at his academy, Patrick reached new heights in 2012 when he became Serena Williams’ coach. After her first ever opening round defeat in a Grand Slam at Roland Garros, Patrick brought Serena back to the #1 spot, a position she kept for 3,5 years consecutively, where she won 2 gold medals at the Olympic Games, 10 Grand Slam titles, 3 Year-end Championships and many other titles. The “dynamic duo” is still going strong today.

“I had the pleasure of meeting Patrick for the first time at Wimbledon last year and we immediately hit it off. I was captivated by his story and his charisma and determination, which is truly the perfect analogy of what what it means to reach your star against all odds. His passion and energy fit seamlessly with the entrepreneurial spirit of Zenith“, declared Zenith CEO Julien Tornare about Patrick Mouratoglou and their fateful encounter.

Patrick’s drive, perseverance and self-made success as well as his humility and selflessness have made him a uniquely charismatic personality in the world of tennis and a widely respected businessman. Never one to back down from achieving his vision – no matter how impossible it may appear – the famed coach’s rise to stardom is an unlikely trajectory that exemplifies the Zenith ethos of “time to reach your star”, where conventions are meant to be defied and expectations exceeded.

Patrick Mouratoglou

“As a watch lover, I am truly proud to become a Friend of the Brand  for Zenith, whose run of excellence stretches as far back to 1865. ‘Time to reach your star’, the brand’s philosophy, echoes with my own story:  that of failing on my original plan and using that experience to shape my future and reach my goal — my ‘star’ — in the end, whenever the end. I am looking forward to wearing Zenith’s high-detail watches while my heart continues to skip a beat aiming for tennis’s biggest titles”, said Patrick Mouratoglou.

Besides coaching, the entrepreneur is heavily involved in other businesses in and out of the world of tennis, and seeks to inspire others through the numerous motivational speeches he gives around the world. Patrick created the Patrick Mouratoglou Foundation, which supports aspiring tennis players that do not have the financial resources to reach the top. He is also a TV personality, with his own show broadcasted across the world. Patrick takes on several roles, never one to rest on his laurels.

ZENITH: TIME TO REACH YOUR STAR.

Zenith exists to inspire individuals to pursue their dreams and make them come true – against all odds. Since its establishment in 1865, Zenith became the first watch manufacture in the modern sense of the term, and its watches have accompanied extraordinary figures that dreamt big and strived to achieve the impossible – from Louis Blériot’s history-making flight across the English Channel to Felix Baumgartner’s record-setting stratospheric free-fall jump.

With innovation as its guiding star, Zenith features exceptional in-house developed and manufactured movements in all its watches. From the first automatic chronograph, the El Primero, to the fastest chronograph with a 1/100th of a second precision, the El Primero 21, as well as the Inventor that reinvents the regulating organ by replacing the 30+ components with a single monolithic element, the manufacture is always pushing the boundaries of what’s possible. Zenith has been shaping the future of Swiss watchmaking since 1865, accompanying those who dare to challenge themselves and break barriers. The time to reach your star is now.