Handcrafted in Rome with love, magnificent high jewelry with the pazzia of the finest films.

Bvlgari unveils Cinemagia, its spellbinding, new high jewelry collection. A celebration of the Italian Maison’s passionate relationship with the silver screen, Cinemagia spotlights the same boundless creativity and visionary expertise at the heart of the finest films.

Fueled by the larger-than-life spirit of the Eternal City, the magnificent Roman High Jeweler once more turns the impossible possible with Cinemagia. Daring, unprecedented color combinations, materials, gemstone cuts and artistry come together in the collection’s dreamlike masterpieces.

Infused with a nearly magical craftsmanship, Cinemagia captures all the wonder of the movies. Prepare to be delighted. Brace for surprise. Dare to dream: an enchanting journey into a world of unparalleled beauty awaits.

The Highlights of the Cinemagia Collection

Artfully fashioning gems into a new height of glamour begins at Bvlgari’s High Jewelry workshop in Rome: Limitless imagination. Immeasurable technical ingenuity. Inexhaustible passion. These Roman values drive a new, daring level of artistry in Cinemagia. Just one majestic statement necklace demands more than 500 hours of work and pushes the boundaries of jewelry design with singular innovations. The result is inestimable: a masterpiece that turns its wearer into a captivating, scene-stealing star.

The Action!  Necklace

Epitomizing the most authentic spirit of Bvlgari’s vision, visionary and bold, the Action!  necklace celebrates 1885’s groundbreaking invention of celluloid roll film, which is evoked through a sinuous and flexible sophisticated construction hiding a spring mechanism. This dynamic, exuberant piece, which required 800 hours to be fully assembled, is crafted from black-silver zirconium, a hyper resistant metal which Bvlgari first introduces in the high jewelry business. Infused with a gentle, soft and supple effect, “Action!” is covered with diamonds, making this necklace a must-have piece on the next red carpet.

Three. two. one. Action!

Four little words are all it takes to mobilize an entire movie set, and the epic adventure of Cinemagia naturally begins with action, too. The Action! Necklace celebrates the groundbreaking invention of celluloid in 1885. Known for its cutting-edge daring, Bvlgari marks the event with its own innovation, the introduction of zirconium. An entirely new metal in high jewelry design, zirconium has a striking black-silver sheen that impeccably renders an old piece of film.

Involving more than 800 hours of work by a single goldsmith, the Action! necklace remarkably features the flexibility of film, though it’s encrusted with 32 carats of pavé diamonds. Rulebreaking, visionary, dazzling and entirely surprising, the Action! necklace is quintessential Bvlgari and consummate Cinemagia. The Action! of film whisks the moviegoer to legendary lands, and one of the most fabled is the Emerald City in the Wizard of Oz. “It’s a place that stands out for its jewel-like brilliance and for the hope it awakens.

For Dorothy and her friends, it is the destination of salvation and happiness,” says Lucia Silvestri, Bvlgari’s Creative Director. The enchanting magic of the metropolis is captured by the Emerald City necklace, featuring a showstopping 21.49-carat emerald. Around the stunning stone, rows of triangular prisms, set with pavé diamonds and emeralds, evoke towers. The sumptuous piece is designed to leave you as awestruck as Dorothy at her first glimpse of the city’s vibrant, green skyline.

Emerald City

Inspired by the magical capital of the Land of Oz of 1939’s American musical fantasy film Wizard of Oz, Emerald City reveals a graphic, 3D diamond, emerald and mother of pearl pave, which enfolds the central 21,49 karat emerald stone, who steals the spotlight with exuberant preciousness – a distinctive feature of Bvlgari’s outstanding creations.

The Roman jewelry house’s savoir-fair with colorful and brilliant gemstones is also fully expressed with Forever Emerald, a geometric necklace dominated by a showstopping 24.31-carat cabochon emerald for a timeless and glamorous indomitable allure.