BUGATTI Blue Throughout Time: "La Vie En Bleu"

A color that can be traced throughout our marque’s lineage of engineering masterpieces: BUGATTI Blue represents French racing heritage and glory.

As we celebrate La Fête Nationale today on 14th July, French Grand Prix racing successes and BUGATTI are inseparably linked. There is no other marque that has scored so many victories for France than the brand from Molsheim, Alsace. Also very closely linked are the colors “French Racing Blue” and “BUGATTI Blue”.

The first BUGATTI Grand Prix cars had a very light blue tone, almost white, whereas in the golden era of Grand Prix racing – the mid-1920s – a stronger shade of light blue was used. Jean Bugatti’s blue became even darker and eventually even two-tone as it can be seen on the Type 57 Tank.

Similar to the Blue in the French Tricolore, which only recently changed to a darker hue, the BUGATTI Blue will be modified from time to time, adapting to respective trends. Though, one thing will remain forever: BUGATTI’s dominant color will remain Blue and will always keep the BUGATTI-specific spirit of “La vie en Bleu” alive.

#BUGATTI #Blue #Time #quotLa #Vie #Bleuquot


MEET OUR ARTISANS Gold Founder – by Chopard

This secret place within the Manufacture is dedicated to a material that has been coveted for centuries. Small, shiny nuggets whose weight and density...

#DGxMattyBovan: Fashion Show

The commitment of #DolceGabbana to giving young fashion talents the space to grow continues with its support for British creator, @Matty Bovan. Ahead of...

Royal Oak Perpetual Calendar | Audemars Piguet

Entirely dressed in blue, the new Royal Oak Perpetual Calendar in 41 mm introduces the Manufacture's first case and bracelet fully crafted in blue...

YN20750 Project Orion Keel Laying September 2022

The keel laying of YN 20750, Project Orion, took place on September 14 at the Oss shipyard, witnessed by the ABS surveyor. Like the...

The #BurberrySS23 Runway Show

Join us as the latest collections by Riccardo Tisci are revealed live from London​ Monday 26 September​ 12pm BST​ 7am EST​ 8pm JST ​ #Burberry #BurberryShow​ #BurberrySS23 #Runway #Show