In this episode, we meet Fred Stauffer. Having grown up around the world, the digital content creator had to learn how to adapt to new cultures, people, and mindsets, fine-tuning a skill that’s helped power his practice. Now, having garnered thousands of followers through his playful videos and interactive online identity, Stauffer is changing how big brands present themselves online by putting fashion through the fisheye lens – literally. We chat all things social media, online identities, and the future of the social universe with the young Brazilian multi-hyphenate.
Behind the BOSS is a HUGO BOSS and Highsnobiety production, hosted by Raven Smith, executive producer Justin Trevino, recorded at Henson Recording Studios, music composed by Olga Wojciechowska at String and Tins, supported by Studio Bummens.
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